A Plant-Based Diet is the NEW COOL....and it's for EVERYONE!

In 2019 Billie Eilish became the first artist born in the 21st Century to top the US 'Billboard 200'.  Her debut album 'When We All Fall Asleep Where Do We Go?' broke multiple sales records in just one week and arguably most notable was that 12 of the 13 tracks on the album hit the 'Billboard Hot 100' the most ever for a female artist. She's a generational icon and  a vocal Vegan.

BILLE EILISH 

"I understand meat tastes good... and I know you think you're just one person and "it won't change anything if you stop" ???? but that's ignorant and stupid. If you have half a brain, you should know "one person" add up"

At the end of last year UK Grime artist JME told PlantBasedNews.org that Veganism is now the new normal. "One thing that stands out to me is that veganism is normal. When I went vegan. it was....a thing. Now veganism is just normal. It's easier to exist...which is good." His brother, the Mercury winning Skepta is a vegetarian and they're both huge fans of 'King Cook' of Cook Daily. 

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JME

"They think vegan means white, middle class...but I hope I challenge that. It's just about making them know: bruv, I wasn't born vegan, I don't really know anyone that was born vegan. We're in the same boat."

In 2018 we had Avengers: Infinity war and this year we had Avengers: End Game and who knew, most of them Avengers choose MEAT FREE!!  Dr Strange, well Benedict Cumberbatch, is a confirmed Vegan, The Hulk, or rather Mark Ruffalo, is an environmentalist vegan and animal rights advocate, Peter Dinklage who plays Eitri is vegan who has worked closely with PeTA, Dave Bautista (Drax) is a committed vegetarian whilst both Scarlett Johansson (Black Widow) and Chris Hemsworth (Thor) but trained vegan for the films. 

SCARLETT JOHANSSON 

"After lots of fighting and training and raw vegan food you can fit into a catsuit"